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One of the most interesting things about Eurovision national final season is that it throws up all kinds of obscure local genres that you've never previously heard of. And we discovered this one when some Swedish relatives started talking about this song as if it were the Sex Pistols on Bill Grundy in 1976 all over again! So what is the offending musical ouvre? A curious thing called Epadunk. It's a music almost entirely aimed at Swedish kids who drive around in underpowered cars, who like the bawdy lyrical content and bouncy bouncy basslines. And in Sweden it's bloody massive.
Indeed, Miss Snusk here is banging out half a million monthly listeners a month on the streaming services, who reportedly play her tracks a million times a day. Cripes. So it was obviously that the usually pretty staid Melfest burghers wanted a little bit of that jelly to help with their gently drifting numbers. But their one problem was that our lass's lewd lyrics and deeply-donked brand of tractor techno was perhaps just a tad to hardcore for the super safe MF stage. So they diluted it a fair chunk, stuck her on a big pretend horse, and had a bunch of pink dancers looning about in front of her.
It still didn't entirely take away any threats of perceived danger - after all, an undisclosed woman in a pink ski mask is still a little shocking to some sofas - but it all turned into that slightly generic 'fun one' that the producers at SVT like to have in every round. Which is a shame and an opportunity missed, as they could have at least had one massive party banger on their slate instead of the usual batch of schlager beige.
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