(Click here for a familiar melody if you can't see the video panel above…)
When you're an aspiring act preparing for a stab at Eurovision there's a few things that you really ought to take into consideration. Firstly, is your band name the same as any other act in history - a seminal jazz fusion act from the Seventies perhaps? Because if it is, that's going to scare and confuse the bejibbers out of any young fans who attempt to track down your back catalogue.
But perhaps most importantly, do any bits of your song sound like any other Eurovision song from, say, the last three or four year? An expensive misstep by Finland perhaps? Or maybe a people's champion from Norway? I don't know, maybe there's something in the water up in the Northlands that embeds that little melody line into their psyches, but every time the singer lad here sings the line "shooting silver bullets through my heart" we involuntarily find ourselves yelling "He-lo e loi-la" at the top of our lungs. Either that or something about Monsters.
And it's a shame, because outside of that musical faux pas it's really quite a nice little electropop tune. A little old fashioned, perhaps, but looking at the all the other songs it's up against in the Danish final, it's still considerably less old fashioned than the rest of then. But once you've heard the vague similarity it's almost impossible to budge - and that's going to be where most of its commentary sits this season, we fear.
And another thing. This silver bullet business… is he telling us that he's a werewolf?
Can't unhear it now.
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